Marketing Analytics & Automation

You can’t improve what you don’t measure. That’s why analysing your online data is incredibly important. By measuring, managing and analysing your marketing efforts through Google Analytics reports, your ongoing campaign performance can be enhanced to give you the best return on investment possible.

Analytics which drive conversions.

As Squids, we know how to interpret complex data and use it to recommend the best way to generate leads that turn into successful conversions. After calculating what works we create unique, consistent content marketing that puts you in the right place at the right time. 

With insights from analysing your web traffic we can then free up your time by automating repetitive tasks to help streamline your business for success.

Social Media Marketing

Why Automation is important

Automation alleviates unnecessary, counterproductive time consumption. Furthermore, content marketing isn’t effective unless it’s adjusted for your goods/services and the currents of the digital ocean. This is why automation works closely with marketing analytics to accurately track and interpret further efficiencies and make appropriate adjustments.

Simplify business processes

We provide Customer Relationship Management (CRM) to easily manage and automate repetitive tasks. Some of these tasks include:

  • Contact management
  • Visual sales pipeline
  • Order management
  • Reports
  • Customer service/AI chatbots
  • Lead generation
  • Welcome emails
  • Call scheduling
  • Task assignments.

Centralised marketing dashboard

With our Squids’ expertise we can connect your ecosystem with a dashboard which can link:

  • Facebook
  • Instagram
  • Shopify & WooCommerce
  • Google Ads
  • Call Tracking
  • Google Analytics
  • MailChimp & Active Campaign
  • SEO
  • Google My Business.

By optimising multi-channel campaigns and automating repetitive tasks we can bring you the customers you desire.

Be the Poseidon of your digital ocean!

Hustling to get your brand recognised has never been easier in the digital age with the added help of strategic targeting through marketing analytics and automation. To make your digital content marketing effective and get the best return on investment possible, get in touch with a Squid today.